Affiliate Marketing Agency AMPC Unveils New Visual Identity Following Industry Recognition and Growth
AMPC, the Netherlands’ first dedicated affiliate agency, has officially launched a new visual identity, marking a significant milestone in its journey. Collaborating with creative agency Studio Sophie Hospes for the design and Mediabirds for the web development, AMPC’s rebranding reflects a fresh, modern look that reflects its bold vision and dedication to shaping the future of affiliate marketing. This rebranding also underscores AMPC’s unique position in the global affiliate marketing landscape as it was recently ranked amongst the World’s Top 30 Affiliate Agencies by HelloPartner – making it the only Netherlands-listed agency to achieve this recognition.
New Look for Growing Influence and Demand
The decision to revamp its brand identity aligns with AMPC’s expanding influence in the affiliate marketing sector. As it continues to attract top-tier global brands, the agency’s refreshed look signifies its commitment to excellence and premium service. This updated visual identity captures the sophistication and modernity that has come to define AMPC, positioning it as a forward-thinking partner for brands seeking elevated affiliate solutions.
“Our mission is to redefine what’s possible for brands and set a new standard for the industry, where every partnership is more impactful, every operation more efficient and new strategies are fueled by innovations and methodologies.”
Floris Westerik, Managing Partner at AMPC


Industry Accolades and Data Innovations
AMPC has been nominated for multiple awards, including this year’s recognition for Best Use of Data & Insights in its work with ASICS EMEA. Known for its innovative approach, AMPC empowers its clients to achieve unseen depths of data granularity, setting a high standard within the industry. Through advanced analytics, the agency helps brands turn complex datasets into clear insights, showcasing a capability that distinguishes it from traditional affiliate agencies.
The agency’s focus on data innovations doesn’t stop at client success. AMPC continues to invest in proprietary tools and new methodologies that enhance its ability to deliver precise, actionable insights. This data-driven advantage strengthens its campaigns and bolsters AMPC’s reputation as an indispensable partner for results-focused brands.
A Vision for the Future
AMPC’s new brand identity encapsulates its ambitions, combining an updated look with an unwavering focus on quality, innovation and impactful partnerships. “We’re excited to introduce a brand identity that mirrors our ambitions and values” – Martin Kara, Managing Director at AMPC. “We’re committed to setting new standards for agencies. This rebranding is a testament to our dedication to innovate, deliver premium services and drive meaningful change in the industry.”
With its refreshed identity, global recognition and plans for growth in 2025, AMPC is well-positioned to continue its upward trajectory, strengthening its status as a leader in the affiliate marketing industry.
Expansion for 2025
In response to a rising demand for premium affiliate management, AMPC expanded the team and will continue doing so in 2025. More global brands are recognizing AMPC’s expertise and approach to affiliate marketing, prompting the agency to bring on seasoned talent to meet this demand. The expansion aims to ensure that AMPC remains agile, well-resourced and prepared to support the complex needs of its clients as the company’s profile continues to grow.
